The deadline is quickly approaching to submit your institution's 'Best of Awards' nominations!
To help get in the spirit, below are a few examples of Gold winners from 2015-16:
Sales Piece
University of MarylandGoal: Increase overall season tickets for Men’s Basketball through an unique direct mail piece that tied in with the season ticket sales campaign, “Where _______ Lives”. Read the full submission
here.
Season Ticket Sales Campaign
University of Miami
Description:
Prior to this fall, no program in school history had sold out of season tickets. The feat was accomplished on November 25, 2015, as Coach Larranaga proudly announced during his weekly press conference that the final season ticket had been purchased, bringing the total to 5600 sold -- a 63% increase over the previous year, and more than double the season ticket base from 2012-13. The remainder of the 7972-seat arena was held for the student section and team/player use.Read the full submission
here.
Sponsorship Activation
Wake Forest University
Description:
The target of this promotion was to the Wake Forest fans both season ticket holders but also community members to come enjoy a Wake Forest Basketball game and help the homeless in the Winston-Salem community.
Read the full submission
here.
To check out the full library of winners from 2015-16, click
here.
Can't wait to see all the submissions for this year!