Shawn Sullivan was elevated to associate athletic director of marketing and fan engagement for Ball State in October of 2017. In his current role, he oversees all marketing, ticket operations/sales, advertising, licensing and fan experience efforts for the Cardinals and serves on the department's leadership team. He began his tenure in Muncie as the director of marketing and promotions in May of 2014.
After moving to Central Indiana in July of 2013, Sullivan worked to help launch Ticker, a dutch-auction based ticket strategy platform until his appointment in Muncie.
From July of 2011 to July of 2013 Sullivan was the director of sales and marketing for the Northwestern University athletic department.
During the previous four years, as assistant athletic director at UIC, Sullivan oversaw marketing and game operations for all 18 of the Flames‘ programs. In 2010, Sullivan was appointed to oversee the ticket operations for the Flames as well.
Before returning to his alma mater, Sullivan was the community relations manager for the Chicago Rush arena football club from 2003-2005.
From late 2001-2003, Sullivan worked in the sports information office at UIC--first as sports information assistant before being promoted to assistant sports information director.
During his collegiate years, Sullivan apprenticed with the Flames, Rush, CLTV and CAPRI Events.
Sullivan currently performs public address duties for the USL’s Indy Eleven and WNBA's Indiana Fever and provides event announcing for local and regional triathlon/road racing events along with various voiceover opportunities. In addition, Sullivan is an adjunct faculty member at Roosevelt University in Chicago. He resides in Indianapolis with his wife, Molly (Senior Woman Administrator/Associate Athletic Director at Butler University), along with their children, Liam, Quinn, Mary Kate and James.